Maruti Suzuki's TOUR Range Hits 500,000 Sales Milestone: Driving Success in Commercial Mobility

Maruti Suzuki India Limited, the leading automobile manufacturer in the country, has achieved a significant milestone with its TOUR range of cars designed exclusively for the commercial segment, surpassing the impressive mark of 500,000 units sold in the Indian market. Recognized as the foremost and rapidly growing commercial vehicle range, the Maruti TOUR range has proven to be a transformative force in the commercial mobility landscape, opening up abundant growth opportunities for businesses and individuals alike.

The TOUR range, tailored to meet the dynamic demands of the commercial vehicle market, has effectively addressed diverse business needs, contributing to its widespread success. Shashank Srivastava, Senior Executive Officer of Marketing and Sales at Maruti Suzuki India Limited, expressed his thoughts on this momentous achievement, stating, "Our TOUR range has become an integral part of numerous entrepreneurial aspirations, serving as a trusted partner on their journey to success."

One of the key factors behind the TOUR range's success is its commitment to minimizing downtime for businesses. The vehicles consistently deliver on this promise, ensuring uninterrupted operations for their users. Additionally, the TOUR range is equipped with essential features to comply with government regulations, and the availability of CNG powertrain options significantly reduces running costs while contributing to a lower carbon footprint.

The Maruti TOUR range has played a pivotal role in various commercial sectors, including travel and tourism, app aggregators, and employee transportation. Comprising five distinct models – Tour H1 (Alto K10), Tour H3 (WagonR), Tour S (Dzire), Tour M (Ertiga), and Tour V (EECO) – the range offers a diverse portfolio to cater to a wide spectrum of requirements within the commercial sector. Each model is designed for enhanced operational efficiency, providing high fuel economy and unparalleled reliability.

A noteworthy feature of the TOUR range is the option of a CNG powertrain, aligning with the growing emphasis on sustainability and eco-friendly practices within the commercial vehicle sector. This forward-thinking approach not only benefits the environment but also helps customers increase their income by reducing running costs.

Maruti Suzuki has made the TOUR range easily accessible through the Maruti Suzuki Smart Finance program, offering a convenient financing option for aspiring taxi owners. This program facilitates the acquisition of TOUR vehicles at low-interest rates, enabling individuals to venture into the fleet management business. Prospective buyers can customize their loan amount and down payment through various financing partners, providing flexibility and ease of ownership.

Beyond the commercial success, Maruti Suzuki has played a pioneering role in revolutionizing the fleet segment by introducing advanced technology at accessible price points. The TOUR range vehicles come equipped with essential functionalities such as a speed limiting system, ensuring adherence to government regulations and safe operations. Surpassing the 500,000 sales milestone for the TOUR range underscores Maruti Suzuki's commitment to providing reliable, efficient, and environmentally friendly solutions to the commercial vehicle segment. As the TOUR range continues to evolve and meet the evolving needs of businesses, Maruti Suzuki remains at the forefront of driving innovation and excellence in the Indian automotive industry.