2024 Mahindra XUV700: Elevating Excellence with New Features and Bold Innovations

The Mahindra XUV700 has firmly secured its position as the most sought-after and popular large SUV in India, evident from its persistent high demand and leading sales figures. The recently launched 2024 Mahindra XUV700 aims to elevate an already successful product by introducing new and improved elements, addressing feedback from both the media and customers.

Pricing for the 2024 Mahindra XUV700 starts at Rs. 13.99 lakh for the MX trim, with the top-spec AX7L trim priced at Rs. 23.99 lakh (both prices ex-showroom). Bookings for the new XUV700 commenced on January 15th, and demo vehicles are set to arrive at dealerships from January 25th. Mahindra has assured faster deliveries by increasing production capacity.

Despite not being a mere design update, the 2024 XUV700 incorporates several new features that were previously missing. This underscores Mahindra's commitment to refining and perfecting their offerings based on customer and market expectations.

One notable addition is the introduction of ventilated front seats in the AX7 and AX7 L trims, addressing a previous omission. The 2024 XUV700 also introduces rear captain seats, a feature now available with its competitors, Tata Safari and MG Hector Plus. Additionally, the top-spec AX7 L trim now includes ORVM position in seat memory, allowing users to save mirror settings along with seat adjustments.

Mahindra has further enhanced its Adrenox suite by adding 13 new features, bringing the total to an impressive 83. Notable additions include FOTA capabilities (Firmware Over The Air), Ask Mahindra concierge service accessible through the infotainment screen, Ecosense leaderboard, M Lens, toll diary, and more.

Introducing the Napoli Black color option, Mahindra has taken inspiration from Tata's Dark Edition. The Napoli Black exterior package includes a black grille, black roof rails, and black-finished alloy wheels. Inside, the Napoli Black shade features dark chrome air vents and a dark chrome center bezel, complemented by the unchanged lighter upholstery for a striking contrast with the dark elements. The 2024 Mahindra XUV700, with its comprehensive updates and enhancements, aims to continue its success story in the Indian SUV market.